What Makes A Great Backlink?

What makes a great backlink?

Is Page Rank?

Domain Authority?

What niche relevance?

While all these are important indicators of SEO, ignore one of the most important factors to consider when evaluating a potential opportunity to link referral traffic.

In fact, when you put these five link building strategies into practice, you'll find that - due to the increased traffic you get from a diverse set of sources - it actually becomes less dependent on big G. And with deploying Google update after update, it must traffic from all the different non-search sources as possible.

# 1: Infographic

The potential for creating links infographics are well known in the SEO community.

But you may not know that - when done right - can get thousands of targeted visitors from a single graphics. To do this you must approach your graphics market a little differently than most SEOs.

Instead of submitting their infographic infographics hundreds of directories, since the time and energy to reach targeted blogger. That means you will have to email the top bloggers in your industry (and authority sites like Mashable and LifeHacker) to give them a heads up on your graphics.



Sure, most will say "no". But even an infographic placement in a popular authority site is enough to send traffic server merger.

# 2: Public Relations and Press Releases

Google cannot value backlinks from press releases as they once did (although there is evidence that still convey some value to your site).

But that does not mean that the press releases are completely dead. In fact, when you write an SEO friendly press release and often can obtain his release picked up by bloggers and major news sites. This is where most of SEO - and referral traffic - benefits come into play.

The key here, again, is what you do after the publication of the press release. If sent to 25 sites for free distribution of press releases, you're probably going to meet a trickle of traffic (if any at all). But if you let the leading bloggers in the industry know about your news legit, you're likely to get mentions on high traffic sites in your niche.

# 3: Accounting Guest

You may have seen that Google has recently updated its guidelines to discourage "large-scale" guest posting. If you have ever posted a post on a site with zero feedback, shares or commitment, you've probably seen that the post carries a grand total of zero visitors.

The fact is that there are hundreds of blogs out there that exist for the sole purpose of accepting guest posts. They are not what you (or Google) would be considered a "real place".

In addition, guest posting on a top site in your industry will land a more powerful link retreat ... and I will send a boatload of targeted visitors.

It is also important to note that - due to visitors coming through links guest post just read your content - they are much more likely to convert than the average visitor. However, getting the content placed on the massively popular sites authority is not easy. This guide has some email broadcast and publishing Guest useful tips you can use to increase the odds of getting the content published on authority sites.

# 4: Broken Link Building

Building broken link is a link building strategy that is growing in popularity in the SEO community.

And why not?

It is one of the few white, strategies for building scalable links hat around.

However, most people approach building broken as an exercise in pure link building link. And although there is nothing wrong with getting backlinks building broken link, but it can also be harnessed for serious traffic.

Here are two strategies that work well:

Find pages of resources on the most popular sites in your niche (resource pages are often some of the most trafficked pages heavily-anywhere). Next, check for broken links using software such as Check My Links. Finally, getting the site owner to let them know about your broken links ... and offer him as a replacement. Thus, when people visit the site, they will see your site listed as a useful resource and click through.

Use a program like Screaming Frog SEO Spider analyzes an entire site for broken links. Instead of offering your link as a replacement, use your fingertips as a way to build a relationship with the site owner.

# 5: Create Linkable assets

a linkable asset is essentially an amazing piece of content - as a tool, or definitive guide great resource - into place naturally acquiring backlinks.

They are easy to make. But when you invest the necessary resources to put out an incredible asset linkable in place, the long-term benefit SEO is very real.

Linkable assets also should be called "active traffic" because they tend to attract repeat visitors and referral traffic through links to blogs, email newsletters and mentioned forum. If you need some inspiration, here are 9 examples of published linkable assets from a post published in Moz.

Whiz Kid An Expert In Computer Coding

South Berwick, Maine - Computer programming is not for everyone, but for a resident of South Berwick 14 years old, which is as natural as riding a bike.
Stephen Kaplan, a student in the eighth grade Gifted and Talented Marshwood Middle School, is an expert in many programming or coding languages. These include HTML, CSS and JavaScript.



Kaplan is as competent in coding; in fact, he was the keynote speaker last month at the Maine Learning Technology Initiative (MLTI) Conference at the University of Maine in Orono. More than 1,000 teachers and school administrators in medium and high attending the conference May 22.

"He stood in front of a thousand people ... I know it's not something I'd do," says the father of Stephen, Michael Kaplan.

"After the conference, Stephen spoke with a representative of Maine Apple," said his mother, Lisa Kaplan recalls. "It was a dream come true for my son and a great achievement for him. I'm very proud."

Here's Maureen Martin of South Berwick, science teacher at Marshwood Kaplan. Martin says: "I've had some very bright students, but never anyone as capable as Stephen." Martin has been a mentor and motivator Kaplan, encouraging him regularly to challenge you. In November, she invited him to a seminar scheduling an hour during which Kaplan actually intercepted an error in a line of code and fixed it.

"It was an alternative way to do the same," says Kaplan, who lives at home with his parents and sisters, Ariel, 22, and Toni, 20.

The seminar sparked an interest in programming with several students Marshwood Kaplan at the helm, started a club called Coding after School.

From 1 June Kaplan had written 10 computer how-to lessons for the club titled "Programming Language. Lua" Each lesson covers pages 8-14.

There is an audible note of pride in his voice when Martin says. "Work is extensive and phenomenal coding these lessons has continued for weeks without fail."

Kaplan Lua Lessons are available on Apple iBooks and currently being revised in over 51 different countries ... even including Afghanistan.

Lisa Kaplan says. "I was the first workshop of Stephen did not know anything about coding, and actually taught me to understand that I was intrigued by him interact with children their own age and older, as well as its ability to teach these students.”

Kaplan says he has always been interested in computers, but his fascination with the encoding light until he saw his older sister, Toni, programming when I was in third grade.

"These days, I'm always coding," says Kaplan. "When I'm not coding lessons Lua, I'm coding something else."

Surprisingly, however, Kaplan is not sure he wants a career in programming, but knows you want to attend the Massachusetts Institute of Technology (MIT.)

"I want to do several things, but I have to choose one," says Kaplan. "I'd go into space one day because this is so great, but working with rockets or be a particle physicist would be fun, too.

"I would go to MIT, then at some point travel to Britain and study in London," says Kaplan, who in recent years has taken special summer classes at MIT studying astronomy, rocket design and physical.

Despite what appears to be an all-consuming interest in computer programming and science, Kaplan finds time for other activities. When not at the computer keyboard, which often can be found playing soccer or playing clarinet.

And this school year, Kaplan requested permission for the school to borrow and repair the broken telescope science department Marshwood.

"This telescope was not in the best state," says Martin. "But within a few days, he returned with photographs of space.

"He has incredible curiosity."

Stephen's father says: "We are all very proud of him hopefully what you are doing will lead to something good.”

What lies ahead for him, it is clear that the young computer whiz of South Berwick is programmed for success.

Twitter Fixes Popular TweetDeck Program After Hack

Twitter plugged security vulnerability in its popular application TweetDeck Wednesday, after disabling the system for more than an hour earlier in the day to fix it.

People registered service during the rape came odd popups. Their systems also messages containing randomly scripts potentially malicious computer code re-tweeted.


When the site was taken down, TweetDeck Twitter: "We have temporarily taken TweetDeck services to assess safety issue before today We will update when the services are back up.."

A Twitter spokeswoman declined to comment.

The whole episode may have been inadvertently caused by an Austrian developer of 19 years. According to multiple sources, the girl, whose name is Florian, he realized that the use of "and hearts" makes a symbol "♥" in the HTML coding language used on the web.

He told CNN that as he was experiencing, he found that the heart symbol creates an opening in the software of the site. This in turn made it possible to inject script computer program through tweets.

Young alerted Twitter and published his findings online. Then others used it to hijack the site before Twitter programmers could solve the problem.

Florian Twitter account was quickly swamped by journalists and users of Twitter angry.

In response to requests for an interview, he said: ".. I do not want more publicity Everyone hates me because I reported a security-bug in TweetDeck Enough said."

Twitter programmers took several hours to plug the hole. Earlier in the day, Twitter launched a code solution that was supposed to close the security hole. But it did not work.

At that time, the company tweeted out, "a security issue that affected TweetDeck this morning has been fixed. Please log off and log back TweetDeck to fully implement the fix."

Less than an hour later, the site was down. He turned up mid-afternoon.

TweetDeck is a free download for desktops, iPhones, Google Android devices and Google Chrome browser. The software allows users to organize their Twitter streams and provides a more friendly view Twitter feeds.

"Tweetdeck seems to have jumped on this issue and patched, but we're still seeing that spread like wildfire through Twitter," said Trey Ford, a security expert at Rapid7, a security firm based in Boston.

"This vulnerability makes it very specifically a tweet as a code in the browser, which allows various sequences of cross-site scripting (XSS) that will run if only one tweet is queried.'s Current attack we are seeing is a" worm "that is creating self-replicating malicious tweets "he said.

It was initially reported that the vulnerability only affects desktop program and only when the application was run on the Google Chrome browser. However, users of other platforms, including Internet Explorer 9, are also reporting being attacked

According to the Verge website, users reported getting pop-up windows containing random messages like "Yo!" or "Please close TweetDeck now [sic], it is not safe."

TweetDeck Twitter bought in 2011 for about $ 40 million.

Launched in 2008, was the first third-party Twitter application to become popular among users of Twitter.

How To Get Girls InTo Coding

When I was 7 years old, I knew the capitals of most major countries and their currencies. I had to; if I wanted to find a criminal genius twisted in the computer game "Where in the World is Carmen Sandiego?" On the screen, the ACME Detective Agency spitting tracks as notable landmarks to help players identify the city where Carmen globetrotting henchmen were hiding. I do not know how to pronounce Reykjavik for more than a decade ago, but I realized that your currency is called the crown.



I was the son of Indian immigrants, and like any Bengal tiger cub reluctantly penciled me in maps fill in the blanks and memorized the multiplication tables after dinner. I was much more motivated to learn about geography chasing Carmen Sandiego on the Macintosh Plus family. I could not confidently point to Iceland on a map. But I became a technology journalist.

A big push nationally is underway, funded by donors Code.org nonprofit 's companies and billionaires, Amazon and Google to Bill Gates and Mark Zuckerberg, to enter the U.S. school for encoding and redefine it as a basic ability to learn alongside the three Curriculum Code.org R. 's has been adopted by 20,000 teachers of kindergarten through grade 12.

But if the encoding is the new lingua franca, literacy rates for girls are falling: Last year, girls accounted for 18.5 percent of AP Computer examined nationwide, a slight decrease from the previous year. In three states, no girls tested at all. An abysmal 0.4 percent of girls entering college intend to major in computer science. And in 2013, women accounted for 14 percent of all graduates of computer science - down from 36 percent in 1984.

The imbalance persists in the technology industry. This week, Google released data showing that women represent only 17 percent of high-tech employees. The problem is not only getting girls to computer class, but keeps them there.

Natalie Rusk is a research scientist at the Massachusetts Institute of Technology Media Lab who helped develop Scratch, a programming platform open source where kids can code games and animation projects and then share how-to tips. She believes that the next two years will determine whether the coding can begin to close the gender gap. "One of the key reasons for widening participation is to get a greater diversity of who is designing these technologies," he said. "It's being presented as" learning to program, '"she said," but no,' what do you want to program? What is your idea? "